Privacy Policy


This privacy policy explains what personal information this website uses, why and how we use it, how we protect your personal information, who has access to it and how you can control this data.

We are committed to ensuring that your privacy is protected. Should you be asked to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy policy statement.

We may change this policy from time to time by updating this page to ensure it is accurate to our current procedures as well as easy for you to understand.

What personal information we collect

We collect the following data:

Identity data: first name, last name, login/username

Contact data: email address, phone number, residential address, billing address

Transaction and engagement data: date, selection and usage of product(s); details about your account access: date, time, page access

Financial data: credit card details required for processing payments

Technical and usage data: location information: IP address, time zone;
device information: browser type and version, operating system and platform

Communications and marketing data: opt-in status preferences of communication

How and why we collect this personal information

This data is generally required to understand your needs, conduct our business legally and optimally, and provide you with better service.

Identity data is collected so we can interact with you on a personal level and manage your individual account. We collect this data when:

  • You complete a contact form to communicate with us
  • You complete a transaction to purchase a product
  • You complete a login form to access your existing account with us
  • You complete a comment form on a blog

Contact data is collected so we can communicate with you about your expressed interests. We collect this data when:

  • You complete a contact form to communicate with us
  • You complete a transaction form for purchasing a product
  • You complete a comment form on a blog

Financial data is collected so we can process your purchases. We collect this data when you purchase a product.

Transaction and engagement data is collected so we can process your requests and understand how you use our website. We collect this data when:

  • You complete a contact form to communicate with us
  • You complete a transaction to purchase a product
  • You complete a comment form on a blog
  • You complete a login form to access your existing account with us

Technical and usage data is collected so we can understand what kind of technology you use. We collect this date when you access any page on our website. You are not require to complete a form for this data to be collected.

Communications and marketing data is collected so we can be informed about your preferences. We collect this data when:

  • You complete any forms on our website
  • You complete a product purchase transaction
  • You communicate with us directly via email or on social media

How we use and secure your data

Your privacy is important to us, so we take measures to ensure it is safe by using secure online services.

What stores your data

WordPress powers this website database

WooCommerce and Braintree process product purchases and payments, and Whitebox finalizes the order for shipping

Mailchimp processes your email opt-in and subscription

Freshdesk processes your support and help inquiries

Google and Facebook/Instagram store information about your advertising exposure and engagement

Who has access to your data

In order to prevent unauthorized access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. All of our data is stored in secure environments requiring user authentication.

We do not transfer your personal information to individuals or entities outside of our institutional business activity. Your personal information is only accessible by employees of Kerala Ayurveda, U.S. and our partner institutions, Kerala Ayurveda Limited, India., unless you directly request otherwise.

Rakuten Advertising

We partner with Rakuten Advertising, who may collect personal information when you interact with our site. The collection and use of this information is subject to the privacy policy located here.

Data retention

We retain your data for a few reasons:

  1. To continue serving you as a customer.
  2. To satisfy legal requirements as a business institution, including accounting, compliance and tax purposes.

You may request we change, update or delete certain data – see below for more details.

The legal basis for how we process your data

Please consult the table below to understand the legal basis for how we use specific personal information data in our interactions with you on this website.

Function Data Involved Legal Basis
Process your contact request IdentityContact

 

Technical and usage

You have provided consent
Process your purchase transaction IdentityContact

 

Transaction and engagement

Financial

Technical and usage

Perform a contract with youLegal obligation for compliance
Communicate with you about your order IdentityContact

 

Transaction and engagement

Financial

Technical and usage

You have provided consentNecessary for your and our legitimate interest to optimally conduct business together
Communicate with you about new products and offers IdentityContact

 

Transaction and engagement

Financial

Technical and usage

You have provided consentNecessary for your and our legitimate interest to improve your experience with us and grow our business
Use data to improve our website, products and services Technical and usage Necessary for your and our legitimate interest to improve our website, products, services and communications
Advertise to you about our brand, products and services IdentityContact

 

Transaction and engagement

Technical and usage

Necessary for your and our legitimate interest to improve your experience with us and grow our business
Maintain and improve security IdentityContact

 

Transaction and engagement

Financial

Technical and usage

Necessary for your and our legitimate interest to protect your data, our business from illegal activity

How cookies are used

This site uses cookies to improve your experience using it.

Google Analytics utilizes traffic log cookies to identify the pages used by you. This tool analyzes your web page traffic data so we can improve this website to function better for you. This information is only used for statistical analysis purposes.

WooCommerce utilizes cookies to store information in forms to make login and access easier for you.

Google Adwords, Facebook and Instagram utilize cookies to track which ads you have seen from us and how you engaged with them. This helps us understand how to offer you products and services which genuinely interest you, and how to avoid offering you things which won’t interest you.

How you can control and update your personal information

We strive to make it as easy as possible for you to update your personal information within our systems. Some data you have the control to update or delete, while other data we are legally responsible to retain.

Data we are legally responsible to retain

Identity, contact and financial data must be retained for 6 years for tax purposes. This applies to all customers who have made any form of payment for our services and products.

Data you can update

You can update your identity, contact and financial data by accessing your account on this website.

You can update your identitycontactcommunications and marketing data in Mailchimp by selecting the link provided in the footer of emails we send through this third party platform.

You can disable some cookies via your web browser application’s settings.

Who to contact about personal information

If you have any questions, need to update your personal information or have any concerns about this policy, please contact us at:

info@keralaayurveda.store

1 (888) 275-9103 x20

Kerala Ayurveda
691 S Milpitas Blvd Ste 206
Milpitas, CA 95035